SHIFT API

Campaign Creation

This part of the API will take the user from an external application directly into the paid Facebook campaign creation process on SHIFT. Use this funtionality if your platform needs advanced features from the SHIFT platform. Developers will need to make a GET request to the endpoint documented below with the app_id and team_id from SHIFT. You will also need to pass the facebook post_ids to properly setup the campaigns on the SHIFT side.

After the user is directed to the SHIFT platform they may perform the following:

• Create a worksheet - this is the first step in the campaign creation proccess and holds all the information about a single campaign
• Ad creatives - the Facebook posts that were passed should be automatically populated and selected
• Targeting - Choose your target audience by selected an existing targeting audience or create one using an app such as Acxiom
• Associate each of the posts with one or multiple targeting audiences selected
• Review and Publish - you will be taken to a screen to review the campaign configuration
• Set the campaign live by selecting Publish Campaign

The following video is an example of an exemplary integration: Integration

API Reference

This method should be called from the developer's application should open a new browser tab taking the user to the GET endpoint.

Action can be one of the following:

fb_adcreate: create a facebook ad(s)

query parameters required for the fb_adcreate action are:

• app_id: app to create ad with
• team_id: team to create ad on
• post_ids: facebook post id to create an ad for (comma separate multiple ids)

wraps the returned data in a response envelope if a response object wasn’t returned by the route